Tag Archives: cynics

Nudge nudge…

You may have noticed I didn’t post last night, though with so much activity on WP you probably didn’t notice. If you did notice, it’s possible that you remembered I posted recently on cutting back on my WP writing and thought, “Aha! He’s cutting back on his WP writing, just like he said he would.”

Of course, if you are one of the die-hard cynics that seem to congregate here, you may have thought “I bet he left it late then fell asleep in front of the TV”.

This goes to prove that, cynical as you may be, you aren’t incorrect.

I can’t remember what I was watching when I fell asleep, but by the time I woke up the TV had switched itself off. As the schedule seems to be full of rubbish, this was probably a good thing. In fact, considering the amount of rubbish on TV, it probably committed suicide out of shame.

We are still decluttering and more bags of books are on their way to the car. I emailed Oxfam to see about taking books in, and was told that I had to email the nearest shop to find out what the local policy was. They did offer to do it for me if necessary, but it seems an inefficient way of doing things.

OLYMPUS DIGITAL CAMERA

Bumblebee on Teasel

At the moment, having been given room to think, we have offered the books to one of Julia’s volunteers who does jumble sales and is currently running a local library service.

If you’ve ever read Inside the Nudge Unit you may recognise my behaviour – looks like I’m a case study from the Behavioural Insights Team.

In summary, if you want people to things for you, you make it easier, or less easy not to do. Governments do this by streamlining forms and by adding a reminder that most people pay their taxes on time. If you don’t want people to do things (like cancelling standing orders) you just add an extra step and that serves to put a lot of people off.

OLYMPUS DIGITAL CAMERA

Bumble bee on bramble flowers – Sherwood Forest